Intel Launches AI-Focused Pop-Up Stores in Major Cities
Intel is making an unexpected foray into retail with the launch of temporary pop-up stores in five global cities—New York, London, Paris, Munich, and Seoul. Dubbed 'Intel AI Experience' stores, these locations will showcase AI-powered PCs running on Intel hardware. The initiative, running from now until December, aims to demonstrate how Intel's technology enhances everyday computing experiences.
The MOVE has drawn mild skepticism from investors, with Intel's stock dipping slightly in Thursday's trading. The stores highlight the company's push into AI-driven consumer applications, though the choice of Seoul over Tokyo as the Asian representative raises eyebrows.